Life

Wechat in Wall

What kind of environment gives birth to what kind of product.

2020年1月14日
Wechat in Wall
本文共有1128字,预计阅读时间5分钟
One billion users have one hundred million to teach Zhang Xiaolong to make products, one tenth of them, which shows that the proportion of dissatisfied people is really too high.

Not to talk about user experience

WeChat has quite a few design flaws, such as deleting friends is not a two-way street, group chat can not set avatars, voice sixty seconds can not pause to re-listen must start from the beginning ...... general trolling of WeChat is focused on the user experience part.
Although we should all admit that Telegram experience crushes WeChat, although WeChat's security is at the bottom of IM (this can not be blamed on Tencent), although the worshippers can find dozens of reasonable reasons for WeChat's design, but this article does not intend to discuss its design flaws. After all, design requires compromise for reality and coordination of resources, and the end result is often not what is envisioned.
I want to talk about what WeChat actually does that makes me hate it so much, those active choices of WeChat rather than passive compromises, those hates based more on values than on features.

Active evil

Built-in browser

When you want to open a link in the app and don't want to jump out of the app to open the browser, you can use (SFSafariViewController) for this purpose on iOS, and Android has WebView. Of course WeChat doesn't give the power to open links to the system's browser, it wants to control it, so WeChat made a browser of its own.
Universal Links on iOS and App Links on Android allow you to click on a link in the browser and open the page with the corresponding app. For example, if you send a Twitter link to someone on iMessage, clicking on it will open the tweet with the Twitter client. After all, the Internet is called the Internet because of hyperlinks. A network without links is a local area network.
But WeChat Browser blocks most of the application jump links, and only products under Tencent's handpicked banner can be whitelisted (because Apple doesn't allow other app stores, so the App Store is in this whitelist).
If you've done the relevant promotion page you know that for the sake of the vast number of WeChat users in China, you have to get the front-end to write a special case for WeChat Browser access: click the top right corner to open in Safari. Originally a single click would take you straight to the destination, now thanks to WeChat, programmers and designers have to do extra work, and users need to click a few more times and wait a little longer to do so.

The public number can't be external link

The most important basis of the World Wide Web is hyperlinks, you can link from a page to any page.
But WeChat can't, you can only add links from the WeChat ecosystem. So for someone who is used to staying in the WeChat ecosystem, he can only see the content of the public number.
Therefore, you don't need to add sources to enhance persuasion, and you can't add external links to provide extended reading, you can only add a link in the "View Original", and it may be blocked by WeChat browser.
Of course, for not being able to link, the product gods have said that this is for:
In order to further optimize the experience of WeChat users and better protect the legitimate rights of WeChat users

Unable to search public platform

At present, WeChat is only open to Tencent-invested Sogou for public number search access, so whether you use Google or Baidu, you can't search for articles in public platform.
The intellectual property rights of public number articles belong to the author, what right does WeChat have to decide to block other search engines for the author? For the sake of the traffic of their own products, sacrificing the potential visitors of the authors, just to renew the life of the search engine invested by Tencent. 
The significance of being crawled by mainstream search engines is that it can greatly extend the life of the article and expand the number of readers. I wrote about Appleseed in Medium a few years ago, and people have been visiting here via Google for years. And what about the public page? A hotter article gets spun for a few days and then fades away, and even a 100,000+ readership becomes an ambitious goal. The knowledge contributed by the author is hidden deep in the WeChat server, unable to benefit more people. 
That's why I've been urging you not to write articles in public, and if you want to write them, you have to summarize them and link them to other real Internet platforms with the "View original article". 

Strongly promote the Yingyongbao

App Store is now supposed to be the leading Android app marketplace inside the wall, but its current size has nothing to do with the product itself, just like WeChat grew because it has a father named Tencent. WeChat requires all other apps to be downloaded using the App Store link - even iOS has to open App Store before jumping to the App Store - and all Chinese Android app makers have to add an App Store channel in order for their products to spread in WeChat. 
Microsoft was fined billions of dollars for bundling IE and not prohibiting you from using other browsers, how much should Tencent be fined for this kind of naked bundling to promote its own products and combat competing products? Unfortunately, China is a socialist country, unlike capitalist countries that will crack down on monopolies. 

What we can do

I hate WeChat, not only for its poor user experience - the experience often doesn't determine whether we use a product or not - but more importantly, for its evil values.
Yet we have to use WeChat because good products don't come in and other products in China don't work well. But we can try to reduce the use of WeChat, try not to let WeChat become the big brother who controls every aspect of our lives.
For example, try to pay first swipe the card (Apple Pay), not then use Alipay, after all, Tencent has never had a human customer service, money problems or caution point good.
Do not use the public number to write articles, find a platform that can be crawled by Google, or simply build your own blog, really master their own data and intellectual property rights. Don't work so hard to code the words to the end for WeChat to do the graft. 
Our wall is already high enough, I choose not to contribute bricks to the wall inside the wall.

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